課程介紹
Decision analysis has the ultimate aim of helping decision makers with real-world choices. This course introduces students to the theory and practice of decision analysis that can help managers improve their decisions in market analysis, R&D management, new product development, and so on. We will study decision analysis tools and methods that have been frequently applied in industries and academy.
教科書:
Goodwin, P. and Wright, G., 2009, Decision Analysis for Management Judgment, 4th Edition, Wiley. (reserved in the library)
Lilien, G.L. and Rangaswamy, A., 2006, Marketing Engineering, Revised Second Edition, CreateSpace Independent Publishing. (reserved in the library)
Han, J., Pei, J. and Kamber, M. (2011). Data mining: concepts and techniques, Elsevier.
教學進度:
Please refer to the course overview slides.
本課程不開放報名
