課程介紹
本課程將介紹統計分析方法之基礎概念和理論,然後論及多變量分析方法,以與量化研究之分析策略和論文資料呈現方式結合。
教科書:
A. Berenson, M.L., Levine, D. M., Kathryn, A. S. and Stephan, D. F. 2020. Basic Business Statistics(14th edition), New Jersey: Prentice-Hall.
B. Hair, J.F., Black, W. C., Babin, B.J., and Anderson, R.E. 2019. Multivariate Data Analysis. (8th ed.)。Pearson Education Limited.教學進度:
- t-test
- Chi-square test
- Regression Analysis
- Factor Analysis
- ANOVA/MANOVA
- Logistic Regression
- Cluster Analysis
本課程不開放報名